How we started
Growing up, Ross came from a house where everything was broken, including his family.
He was forced to learn to fix things.
That included bicycles.
One day his mother had a curious psychotic episode that caused her to relocate from the excitement and cultural stimulation of NYC to the boredom and apathy of suburban New Jersey where there was little else to do after school but ride a bicycle for miles until the road ended.
It was here that Ross cultivated his road survival skills of riding amongst cars and trucks, navigating treacherous roadways and suburban exploration.
Nights were spent not doing homework, but spending hours in the garage trying to figure out how to add gears to his one-speed banana-seat chopper using parts from his mom's 3-speed folding bike.
His mother is still angry to this day.
As he grew older he followed his passion, hanging out in bicycle shops developing his mechanical skills and learning the culture and technology and eventually working in various shops around New York City and Los Angeles.
Also during this period he cultivated a philosophy: Bikes should be not just fast but stylish, safe and comfortable. What fun is a bike if you're in pain, or crouched over so far that all you're looking at is gravel? And what fun is a bike if it doesn't look amazing, reflect your style, and invite you to ride it?
What we do
Basically anything. We can restore a vintage balloon-tire bike from the 1940s and retrofit it with precision components like a 24-speed mountain bike drivetrain, hand-built mountain or street wheels and tires, and make it fly while still keeping the original integrity and style.
We can update your favorite old bike with newer components.
Upright touring handlebars. Bigger tires for street riding. Lower gearing for making hillclimbing easier.
Complete overhauls and cleanups that make your bike look and feel new again.
We can even get that rare vintage part.
We understand how much your bike means to you.
Talk to us and tell us what you'd like. Almost anything is possible.